Despite the advent of smartphone and tablet technology, and social media, email remains a prime communication channel, with many consumers constantly checking their inboxes online while on the move.
Etailers know that shopping cart abandonment is one of their biggest issues. A new partnership between Miva Merchant and Listrak may help etailers better react to abandoned carts, and possibly decrease cart abandonment.
Email might be considered the first massive green undertaking. With email consumers and businesses alike can send and receive messages, share information and talk. But many brands aren't take full advantage of green-email marketing efforts. Here are a few ideas to help your brand.
A new innovation aimed at the consumer market may also help businesses - both small and large - save. Mobile VoIP hub Rebtel has released a texting solution that slashes the cost of international texting. Called Text-over-IP (ToIP), the texting service allows users to SMS text through local numbers via the Internet.
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